New campaign highlights benefits of ADF training in business

It demonstrated the benefits of skills such as leadership, teamwork, agility and the ability to work under pressure to business leaders.

The campaign seeks to amplify how members of Australia’s veteran community can translate their skills to a life after service and refute notions that former service personnel are broken.

“We’re working to improve the pathways for ex-service members to transition from the ADF into a good fulfilling job, which will set them up for success on civvy street,” a release from the Minister for Defence Personnel and Veterans’ Affairs Matt Keogh said.

The announcement comes as Minister Keogh announced that the federal government had renewed the Veteran Employment Commitment, encouraging workplaces to better support veterans.

In a release, the federal government announced that the agreement signals an organisation’s commitment to creating a supportive environment for Australian veterans.

Businesses can sign up as a Veteran Employment Supporter, Veteran Friendly Employer or Veteran Employer of Choice.

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Depending on the level, organisations then commit to a range of activities aimed at supporting veterans which can include providing unsuccessful veteran applicants with feedback, using veteran-friendly interview techniques or establishing a veteran referral network.

“Ultimately, this commitment seeks to assist veterans to better identify organisations that are appropriate for them, with businesses demonstrating their workplace policies and programs specifically targeted at helping veterans perform at their best,” a release from Minister Keogh read.

The federal government took the opportunity to confirm that nominations have opened for the 2024 Prime Minister’s National Veteran Employment Awards.

The awards celebrate leading employers and employees, recognising those who help veterans thrive after service. The awards close 31 May.

Liam Garman

Editor – Defence and Security, Momentum Media

Liam began his career as a speech writer at New South Wales Parliament before working for world leading campaigns and research agencies in Sydney and Auckland. Throughout his career, Liam has managed and executed international media and communications campaigns spanning politics, business, industrial relations and infrastructure. He’s since shifted his attention to researching and writing extensively on geopolitics and defence. He holds a Bachelor of Commerce from the University of Sydney and a Masters in Strategy and Security with Excellence from UNSW Canberra, with a thesis on post-truth, postmodernism and disinformation operations.

 

Reach out to Liam via email at This email address is being protected from spambots. You need JavaScript enabled to view it. or via LinkedIn.