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TDA calls for Defence Services Asia 2020 expo industry participants

TDA calls for Defence Services Asia 2020 expo industry participants

Team Defence Australia (TDA) has sought expressions of interest from Australian export-capable defence companies to participate in Defence Services Asia in Malaysia from 19-24 April 2020.

Team Defence Australia (TDA) has sought expressions of interest from Australian export-capable defence companies to participate in Defence Services Asia in Malaysia from 19-24 April 2020.

The biggest and most efficiently organised defence and homeland security show in Asia will mark its 17th edition.

Defence Services Asia Exhibition and Conference (DSA 2020), held alongside NATSEC (National Security – covering law enforcement, public security, border control), will take place from 19-24 April 2020 at Malaysia International Trade and Exhibition Centre (MITEC) in Kuala Lumpur.

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With 30 years' experience in defence and homeland security showcase, this event will bring some of the world’s most advanced technologies, systems, hardware and electronic warfare that the market has to offer.

It offers Australian export-capable businesses the opportunity to showcase their innovative products and services, make international contacts and forge new supply chain relationships.

DSA 2020 is expected to attract over 50,000 attendees from 60 countries, including government ministers, secretaries-general, chiefs of services, international delegations and key decision makers.

The TDA mission dates include a pre-event briefing on 19 April 2020 and a potential site visit in Singapore on 24 April 2020.

Exhibiting on the Team Defence Australia stand is free of charge, however, successful companies will be responsible for their own flights, accommodation, freight and other related costs.

Sitting within the Australian Defence Export Office, Team Defence Australia is the premier national platform for export-capable Australian defence and dual-use companies to showcase their goods, services, technology and solutions at international trade events.

Team Defence Australia works with defence industry, the Centre for Defence Industry Capability (CDIC), Austrade and state and territory governments to help prepare Australian delegation’s attendance at overseas trade shows and ensure they maximise their international exposure.

The CDIC supports Team Defence Australia by managing expressions of interest and leveraging relationships with prime companies through the Global Supply Chain program.

Attending an overseas trade show or participating in a trade mission with Team Defence Australia is a cost-effective option for eligible companies looking to export their products and services, benchmark themselves internationally or research their competitors.

The CDIC provides a range of training and mentoring options in the lead up to a Team Defence Australia event, such as presentation skills training, perfecting the quad chart and cultural awareness training.

Quad charts are required for all Team Defence Australia trade events and are recognised as a key marketing tool by defence primes and other military and commercial customers around the world. The CDIC can provide assistance and training to help you understand and articulate your company’s value proposition.

Team Defence Australia procures the floor space and builds the exhibition stand, with companies only needing to finance their flights and accommodation.

Further information and to submit your expressions of interest no later than Friday, 7 February 2020 is available here